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Moving Along

SRSLY is growing up. We hope you’ll continue to follow us on our journey. There is no way we could have made it this far without you. Check us out on thehuntsf.tumblr.com. Sign-up Now: TheHuntSF.

Can I Find A Suit Like This in SF?

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Another good reason to sign-up for The Hunt SF

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Meet Park and Pond’s Charming Duo

Abbey Herman has a Master’s Degree in Public Administration from San Francisco State University and worked in Nonprofit Fund Development before deciding that what she really wanted to do is work for herself in a retail environment where she could support her local community and provide products that customers could feel really good about purchasing. It was all just a fantasy, though, until Abbey asked Jessica if it was something that she would be interested in pursuing.

Jessica, who holds a Master’s Degree in Education from the University of Washington, was a classroom teacher of emotionally and behaviorally disabled students before developing her own business working as an educational consultant. Jessica, without hesitation, said “yes” to Abbey’s proposition and the sisters began working on making their fantasy a reality.

In August 2011, the sisters finally got to see the fruits of their labors with the opening of Park and Pond on Grant Avenue.

KD: You’re sisters, did you grow up in the Bay Area? Tell us how Park+Pond came to be? Do either of you have a background in retail or design?

 

P+P:Yes, we grew up in the East Bay. Our whole family is from the Bay Area. We’re like 4th or 5th generation! Abbey was working in nonprofit fund development before deciding that what she really wanted to do was work for herself. She came up with the initial idea for Park and Pond as a retail environment where she could sell only local goods, supporting the local community and providing products that customers could feel really good about purchasing. It was all just a fun idea, though, until Abbey asked Jessica if it was something that she would be interested in pursuing.

 Jessica has her Master’s in Education and was a classroom teacher of emotionally and behaviorally disabled students before developing her own business working as an educational consultant. Jessica was excited about Abbey’s idea and they developed and adapted the idea into what Park and Pond is today.

 Both Abbey and Jessica have worked in retail previously, although not a ton. This is all pretty new, but our family is pretty entrepreneurial and creative so it didn’t seem too far-fetched to open a store. Abbey has a Bachelor’s in Fine Art so she has that aesthetic background.

 

 

KD: Why North Beach? (My favorite neighborhood in SF, not for the faint of heart, but magical) & How often are you able to resist the lure of Golden Boy?

 P+P: North Beach is the ideal neighborhood for us! There is a great community feeling, lots of foot traffic, and a friendly group of merchants. We’re trying not to let our waistlines grow too big with all of the yummy food around here and that is a big challenge! We definitely eat at Golden Boy on a semi-regular basis, but try to stay away most of the time.

 KD: You both take a lot of pride in the fact that most of your inventory is sourced fairly locally. Can you talk about that a little? Did you have relationships with a creative crowd before P+P? Was it a goal to be so locally supportive?

 

P+P: Actually, our entire inventory is sourced locally. It must be PRODUCED within 100 miles in order to qualify for us to carry in the store. That is at the heart of what we do here. We support our local makers and entrepreneurs by only stocking goods that are local. Also, it’s appealing to both locals and tourists that they can come to Park and Pond and find a store filled with authentic Bay Area merchandise. We love having a direct relationship with all of our vendors. We know them personally and have been to most of their studios. We get to talk to them about their process, their plans, and their inspirations. It’s a really amazing experience for us and we get to pass it on to our customers.

KD: Do you foresee more Park & Pond locations throughout SF or in other cities? 

 P+P: We could possibly expand to other cities at some point, but that’s not what we’re focused on at the moment. We want Park and Pond to be the go-to store for unique gifts in San Francisco. We want to be the best we can be at this location before any expansions can be considered.

 KD: If a style conscious and savvy traveler were headed to SF, what are your absolute “musts” for an incredible day in the city?

 P+P: This city has so much to offer that it’s hard to go wrong! We love the Dog Patch neighborhood and think it’s exciting to see what’s been going on over there lately. We also love 24th Street in the Mission and Cortland in Bernal Heights. We love the little “gem” neighborhoods in SF lately. They really show you the “true” San Francisco. And of course, no visit to SF would be complete without a good trip to North Beach. This is one of the oldest parts of the city and it’s so beautiful! Plus you get great food and awesome shopping. Grant Avenue is really bustling lately and has tons of awesome one-of-a-kind shops that are definitely worth checking out.

 

 

Daniel Castro and crew make “L-O-V-E” in the park this Valentine’s Day! Brilliant. 

Fashion 415 Blogger, Michaela D’Artois Style

Michaela d’Artois is infatuated by all things beautiful and slightly obscene (think fur coats that resemble creatures and insanely high shoes). The Fashion Journalism/ Merchandising major balances her time between finishing her degree at the Academy of Art University, working, and keeping a style diary dedicated to all things that tug at her curious taste. With a background in Styling and a bit of writing here and there, the Canadian born, has her eyes set high in the fashion industry. Not to mention a heavy addiction to documenting every day life and findings through pictures and notes. One of Michaela’s most prized past times is evolving her healthy collection of Vintage pieces. Carefully chosen and curated it is a strong narration of the personality behind her style. 


Curating is at the heart of the SRSLY app. Without beautifully curated collections browsers would be sans inspiration.  Fashion415’s mother, Michaela D’Artois, is a champion SRSLY brand ambassador, master curator, fashion journalist, and style blogger based in San Francisco.

Michaela and I have a curious habit of meeting over cappuccinos. On our last visit we picked one another’s brains about all sorts of topics, including: San Francisco, inspiration, childhood, originality and style. Whenever, I need a dose of creative inspiration or great conversation D’Artois’ collections and company have come to my rescue. We are so grateful to have her onboard.  Let her inspire you too.

KD: You are incredibly creative, have you always been this way? What were you like as a child?

MD: My mother said that I always knew that I would be involved in fashion in some way or another. She said that I was always preoccupied with what I would wear and that she knew that I would be forever into fashion. I am a lot like my grandmother. My grandmother has always saved her money for nice pieces and she never leaves the house unless she’s really dressed. I am also a lot like her because she never throws out any of her clothes or accessories and I tend to hoard like that too. We’re the type of women that will forgo a large wardrobe for a well-curated one.

KD: Besides your grandmother, what are some of your other inspirations for yourself or do you draw from when you are curating?

MD: Audrey Hepburn is always at the core of my style. I’ll play with different pieces but Hepburn is always the most permanent to me. She wears great fitting basics with some great dramatic pieces. I love Lana Del Rey’s voice and her style. She is one of my favorite people right now. I am totally in love with French cinema, especially, Goddard and French New Wave films. This is a genre that has an impact on my overall aesthetic. The characters, the dialogue, and the general mis en sine are always in my mind. Oh, and I love vampires.

KD: What is the most important SF excursion a stylish traveler must make when visiting SF?

MD: Oh wow, everywhere. No really, Haight St. is “vintage for beginners” in that you just cannot go wrong. Every shop is great and it’s super easy to find wearable items. It’s just the best place to be to really understand SF and to get one of a kind pieces that feel like California. It’s never a miss.

KD: What advice would you give to a young person that feels like they want to express themselves but feels out of place?

MD: I have totally been there. I am from a place of school uniforms and preppy people everywhere. Just hold on to yourself. High school passes and you can be yourself and people will love you for it. Be you and keep your dream alive, that is your path. Be authentic and more amazing things along your path will come alive for you.

 

Paper Mache Bull -A&G Merch Political Suckers- Cartoon Museum SF Envelope Clutch- Anthropologie Kika's Treats- Serendipity Summer House 57 Taza- 24th St. Cheese Co. Peppina Jewelry-Luna Boutique 101 Whiskies to Try...-Lola of NB Sarcastic/Romantic- Daisys

Less than Cliche Valentine’s Day Presents Part II

1. Paper Mache Bull Heads from A&G Merch

2. Political Suckers from Cartoon Art Museum SF

3. Hot Streak Clutch from Anthropologie

4. Kika’s Treats from Serendipity

5. Love Decor from Summer House 57

6. Taza Chocolate Round from 24th St. Cheese Company

7. Bourbon Glass from Past Perfect

8. Peppina Jewels from Luna Boutique

9. 101 Whiskies to Try Before You Die from Lola of North Beach

10. “I can’t believe I used to screen your calls” Card from Daisys

Tartine's Bread Bible-SFMOMA Store Jet-set Collection -Picnic Beer Can Collection-Lavish Hudson Valley Distillery-Cask Retro Cloth Wallets-Anthem Diana F+ Mini-Lomo Gallery Crosely Spinette Record Player-AG Merch Mother-In-Law's Kimchee- Slanted Door Vosges Barcelona Bar-Whole Foods Magazines-Unionmade

Less Than Cliche Valentine’s Day Finds-Part 1

1. Tartine Bread- SFMOMA Store

2. Jet-Set iPhone Collection- Picnic

3. Beer Can Collection- Lavish

4. Hudson Valley Distillery- Cask

5.  Retro Wallets- Anthem

6. Diana F+ Mini w/Flash- Lomography Gallery SF 

7. Crosely Spinette Record Player- A & G Merch SF

8. Mother-In-Law’s Kimchee- Slanted Door Retail Shop

9. Vosges Barcelona Bar- Whole Foods

10. Apartamento and Travel Almanac- Unionmade

Designer That Keeps Us Inspired, Sana Keefer

Evermore on the hunt for visual incentive, Sana Keefer’s work is largely influenced by fellow culture enthusiasts and their shared love for travel, food, and of course, music. Academically trained in Interior Design, Interior Stylist, Creative Director and founder of home decor brand Pip & Estella, Sana is inspired by you. Her work has appeared on sites such as Apartment Therapy, Daily Candy and Refinery 29. Browse her collections on SRSLY, see photo stories from her travels on her media page and view interiors projects at www.sanakeefer.com.

KD: Tell us about the inspiration and aesthetic that is Pip & Estella . 

SK: Despite the company being named Pip & Estella, I did heavily draw from the eccentricities of another Great Expectations character, Miss Havisham and the feel of the story overall. Since the online boutique has expanded, new categories have been created, leaving room to pull from the other areas of my day-to-life such as film, music and my favorite - travel. I think you’ve seen some of my personal finds on SRSLY recently from my last trip to the Yucatan Peninsula. The SRSLY app was great in helping me organize inspirational products into collections. I find myself going back to the app as I’m creating the new Spring assortments. However, I always harken back to the Dickens novel for the big picture. It just stays with me out of my love for things of old.

KD: You have been curating for great interior sites like Fab.com and One Kings Lane.  Are there special considerations you keep in mind when you’re curating?

SK: While most groups have a love for design across the board, each audience still has an appreciation for a particular aesthetic. While I tend to push the envelope at times in an effort to bring the shopper out of their comfort zone a little, it is still important to know that some groups love bold bright and modern while others embrace a more traditional design aesthetic. Either way, I’ve been lucky to have shoppers who take a little piece of what i have found and make it into their own “big” aesthetic. I love to see photos of how people have used their pieces.

KD: What types of places do you typically find the most unique or interesting decorating items?

 SK:  SRSLY, the best finds come from places you’d least expect. I’ll stop at a gas station and some rural town and see a church having a flea market out front or inevitably, find some huge sculpture while abroad that is logistically impossible to get back to the states.A romance kill this might be, but I also have to give credit to the antique dealers I work with here and down south. They round up some great finds and then my job is just to do the editing amongst various sources.

KD: What advice do you have for people that are overwhelmed or intimidated by design/decorating their places?

SK:  I think decorating anxiety comes in when there is pressure to create or emulate a certain look. More than anything, the process should be fun, so when you lose that element, it can become intimidating. Last holiday season at our pop-up shop, we had a “Curate Your Own” sale encouraging shoppers to collect five of the pieces they loved most. There was a great response so we are going to bring it back with the Brooklyn Spring pop-up store this April. My philosophy is this: Collect pieces that feel like a true fit for you and I promise, not only will you find the perfect place for it, you’ll never want to part with it — an heirloom in the making.

Why We Support Shopping Local

  1. When we spend money at a locally owned establishments more money is circulated through our local economy. 
  2. Most new jobs are created and provided by local businesses as a whole. 
  3. Locally owned and operated businesses help create a city’s unique character. This is why people choose to visit various cities and neighborhoods. 
  4. Local business owners invest in their communities. They take care of their neighborhoods and schools and are less likely to pick up and leave.
  5. Shopping locally means creating relationships. Creating human relationships means first class customer service. 
  6. Often buying local can lessen environmental impact and support local farms.
  7. When local businesses thrive there is a likely chance that people will continue to invest in the area. People are more likely to buy or rent homes and invest in neighborhood public schools.
  8. Did you know that most non-for-profit and community outreach organizations receive most of their donations from people and businesses in their locale? 

See How Chaine Works in Style

Industrial Chic 

Sana Keefer’s Finds from Coqui, Coqui in Tulum, Mexico. 

Maia’s Vintage Picks

Maia is a champion vintage hunter! See her picks from Buffalo Exchange on Haight Street, Held Over,  and Crossroads Trading Pop-Up. 

Pilar Picks Her Favorite Glass Works

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